Today’s Campaign Update (Because the Campaign Never Ends)
This is how she should answer every snide question she gets from these corrupt clowns. – It turns out that new White House Press Secretary Kayleigh McEnany is really good at this. Really, really good. Watch as she ends yesterday’s press briefing by completely turning a loaded question around on Jeff Mason of Reuters:
The cry from a journalist of "You were prepared for that!" as she walks off is really one for the ages. https://t.co/JcVMAApSDM
— Mollie (@MZHemingway) May 7, 2020
For the record, I still don’t like the Trump White House doing these press briefings. They are counterproductive in all respects, including giving these preening peacocks the TV face time they so desperately crave. The vast majority of the questions that are asked during these engagements are not sincere efforts to acquire information to use in real news reporting, but gotcha-type questions like this one designed to embarrass or to create fake news that would not otherwise exist, and which has no informative value for the public.
But, if the White House has decided to revive these briefings now after a long hiatus for whatever strategic reason, it’s good to have a spokesperson like McEnany, who comes into the sessions incredibly well-prepared and has years of experience in dealing with these people and others like them on TV and radio. Note that she didn’t have even a second’s hesitation in going to the exact page of prepared talking points in her notebook and immediately turning this loaded question designed to embarrass her back onto the reporter and the press at large.
This is a tactic that should be used at every opportunity by this White House. The entirety of the corrupt news media has been at open war with the Trump presidency since before it even began, and there is no reason at all for McEnany to pull any punches. Past GOP White Houses have always tried to play nice with the reprobates in the White House press corps in the hopes that doing so would buy them a bit of positive news coverage here and there. Occasionally that tactic even worked, although it was generally a fool’s errand.
But this White House has no hope of ever being able to cajole any positive coverage from these corrupt news outlets, and President Trump understands that. There is no longer even the slightest pretense of objectivity in any of the national media outlets. There is no good faith at play here.
Thus, if you’re going to insist on holding these briefings, they should be treated as purely hostile engagements. There is simply no possible advantage to doing otherwise. Each and every question that does not come from OAN or John Roberts at Fox News should be treated as a hostile question, and even Roberts’ questions should be treated with a great deal of skepticism.
More than anything else, these engagements should also be treated and prepared for as opportunities to expose the media’s own hypocrisy. That’s what McEnany did with the question in this clip, and she has done it repeatedly throughout the two briefings she has held over the past week.
Many communications professionals would advise her against this tactic on the reasoning that doing so will only heighten resentments and hostility in the room, but that’s simply dumb reasoning. As I have been writing here since January 2017, it is blatantly obvious that the media’s resentments and hostility towards the President or anyone serving as his spokesperson simply cannot rise any higher than they already are. As a group, these people are nothing more or less than activist agents of the opposition political party, and they cherish that role.
Every White House has an obligation to keep the public informed about its activities. That is a given, and every administration must figure out the most effective way to achieve that objective.
The White House press briefing was enshrined as a daily activity during the Gerald Ford administration because that White House decided that would be a politically advantageous thing to do. Ford’s presidency lasted 2 years and 5 months. So, was it really a good strategy? Probably not.
The point here is this: There are a hundred different ways for the Trump White House to communicate with the public. Giving vain jerks like Jeff Mason TV time to ask loaded questions is probably not the most productive means of doing it.
But if you’re going to do it, at least have a spokesperson who is sharp, witty and incredibly well-prepared. Kayleigh McEnany appears so far to fit that description.
That is all.
Today’s news moves at a faster pace than ever. Whatfinger.com is my go-to source for keeping up with all the latest events in real time.